FEATURES / SPONSORED EVENT TECH
Turn your audience response software into a revenue opportunity
While we hope that the enormous benefits of audience interaction technology more than justify the investment, we recognise that some event planners are working to a tight budget.
Don’t despair! Engaged audiences represent a fantastic opportunity to find a paying sponsor who also wants to promote themselves to your delegates. Here’s why a sponsored Glisser deployment makes perfect sense…
Immediate brand placement - front and centre
Your sponsor’s brand appears in the Glisser application as soon as your delegates register. Combined with customised colours, which make Glisser look like your sponsor’s own app, their branding is in front of delegates immediately, at the start of the sessions.
Two hours of audience eyeballs a day
As well as in-app, sponsors logos also appear on the main screens for the duration of live polling and audience digital Q&A. Not only are these elements highly engaging, ensuring everyone is looking at the main screen to see the results, they can make up a very large part of your event. Twelve minutes Q&A for each session adds up to about two hours of sponsor logo screen time – a very strong offer for your sales team!
Sponsor-driven content and insights
As well as logo placement and custom branding, you can also offer your sponsors the opportunity to provide additional content (presentations, brochures) in the Glisser audience application, to help promote their message. What’s more, you can allow them to include data capture polls, feedback requests and quiz questions throughout the sessions, to gather insights on the audience.
Flexibility across events and streams
Large events or a portfolio of events offer an opportunity to find a different sponsor for each day, stream or event. Glisser’s flexibility allows deep customisation, enabling you to drive revenue from multiple sponsors, yet manage everything from the same platform.
The world’s leading events trust Glisser to power their audience engagement
Transforming Education Through Technology
Bett 2017 had a goal of driving innovation, and the organisation wanted to introduce a digital companion which would facilitate engagement between audience and speakers, alongside collecting actionable data. This solution would replace their traditional methods of audience engagement and would need to do so for an audience that appreciates consistency and professionalism. After all, this is an event for teachers.