Connect your pharma events into your marketing engine

Glisser enables the best pharmaceutical events to thrive

Integrated slide sharing, audience response system and analytics, used by the biggest names in the pharmaceutical industry.

According to Forrester, Pharmaceutical marketers spend nearly 25% of their budget on live events and conferences. They remain an effective way to reach Healthcare Providers, but making sure the events are successful whilst also measuring their impact is hard. What’s more, ensuring and proving compliance in a live environment is challenging.
Glisser gives your live events an edge over the competition, and lets you reach healthcare providers in a more engaging way. Content is brought to life, productive conversations between key stakeholders and the client are created, all while the impact of your presentations are being measured from our secure platform.
AUDIENCE ENGAGEMENT & INTERACTION

Advanced Audience Engagement

We know what it’s like when a new drug gets launched. When you’re only able to talk about federally mandated content, any future plans don’t even get a look in. But by only talking about the safety & efficacy of the product, content can become dry and repetitive if speakers aren’t careful.

This is where Glisser shines. What was once a one-way presentation is now a two-way conversation. Event attendees can ask questions without the fear of raising their hands, vote in polls and leave feedback on your content, and have speaker’s slides shared in real time to their devices.

But we understand your content might be confidential. That’s why you can always make your slides unavailable for download, or not let the audience take notes on them. Your security is our priority.

EVENT DATA, ANALYTICS & ROI

Safe and Secure Data Capture

With Glisser, data security is our top priority. Both Pharmaceutical and Healthcare Provider events remain highly regulated, and we’re happy to say that Glisser has been tried and tested under the regulations many times, and has passed every time. Our platform is both ISO 27001 certified and GDPR compliant, meaning all data captured belongs to you, the client. Your data also benefits from Microsoft Azure’s cloud-based security, meaning no third parties can ever access your data.

TRUSTED DATA STORAGE & SECURITY

Analytics That Matter

Step out of the dark, and into the data. Every touchpoint on Glisser is saved, so you can measure exactly how engaging your content was, and identify areas for improvement. Each audience member also gets their own engagement score, so you can quickly see which members were most receptive to your content too.

If you would like to learn more about how Glisser can enhance your pharmaceutical events, get in touch at [email protected]

Innovative pharma internal comms events

Glisser enables the best pharmaceutical events to thrive

Free Pharma Resources

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In this second section (Online vs Offline), the focus now shifts to: offline marketing and how it relates to digital, the challenges of hybrid marketing activities, and a step-by-step guide to creating a multichannel marketing strategy.

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Develop Pharma Marketing Strategy Part 1

This paper is designed for marketing professionals working in the pharmaceutical space, as well as entrepreneurs in this field, who want to be at the cutting edge of modern marketing.

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The Top Ten US Locations for Pharma Events and Medical Seminars

With half of the ten largest pharmaceutical companies by revenue in the world, it’s no surprise that the US hosts some top-level pharmaceutical events and seminars. Here’s our top ten US locations will be sure to help you on your way!

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Five Traits of Highly Engaging Pharmaceutical Meetings

The latest iteration of our platform introduces a single definitive metric by which our clients can analyse engagement levels at their events – the Glisser Event Engagement Score.

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Handling Clause 22 at your pharmaceutical meetings

Pharmaceutical marketers are no strangers to events and conferences with nearly 25% of their budget allocated to them. But they are increasingly regulated and require strict adherence to Clause 22.

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This is by far the best presentation software out there. Love the ease of use, Twitter Wall, analytics, and the seamless transitions from slides to video. Oh and the mobile device usage is awesome!

Michael Bricker
Graduate Assistant
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