The Definitive Guide to Event ROI & Analytics

Part One: Where to Start with Event ROI

Right Side Dots

The Definitive Guide to Event ROI & Analytics

Part One: Where to Start with Event ROI

eBook - Hybrid Events



Right Side Dots





There are always new techniques and technologies to consider when it comes to event ROI.

Measuring event ROI can be a challenging and complex subject, so we’ve produced this three-part guide to help you and your organisation truly gain value from your in-person, virtual and hybrid meetings and events.

Part one of The Definitive Guide to Event ROI is designed to get you started and covers:

  • Key reasons for measuring ROI
  • Developing your strategy
  • Defining your objectives
  • The four Rs – Revenue, Reputation, Relationships & Recall
  • How to measure – including data & technology

Parts two and three of this guide, Event ROI Measurement Approaches and Analysing Event ROI Insights, are available to download now.


Our Clients

ICC Belfast
arm
asos
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Glisser is one of the only solutions I have seen that is truly user friendly – it’s simple, intuitive platform gave my attendees the very best experience for my virtual event. From on-boarding to live-event execution, the team at Glisser were phenomenal.
Claire Gardin
Claire Gardin
Resource Planning Manager
Clinical Education
Thank you Glisser – highly recommended for anybody that’s looking to make their events more engaging, more interactive, and just better. The team, as always, were super professional, really helpful, and helped everything work together with our other tech partners.
Nick Dugdale-Moore
Nick Dugdale-Moore
Regional Director - Europe
UFI
Glisser provides stellar customer service and success management. The platforms engagement features have enabled Informa Connect to deliver strong interactive virtual customer experiences, and have successfully supported our acceleration into virtual event offerings
Sarah Lock
Sarah Lock
Marketing Acceleration Director
Informa Connect

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