Why partner with Glisser?

Mike Piddock is the Founder and CEO of Glisser. Mike - a former CMO - created the company when he realised that live events and conferences were a really powerful marketing channel, but one that was data-poor. His view was that by creating interesting and valuable ways for audiences to interact at these meetings, it would both improve their experience, and provide a measurable set of analytics by which to measure the success of the event.

Jump forward to 2020, and this concept applies in exactly the same way to virtual and hybrid meetings and events: engaged audiences have a better experience, stay longer, and create more successful (trackable) results.

Sammy was the first person to join the Glisser team, just a month after the business was conceptualised. He designed and built our first web-based prototype, subsequent iterations of the platform and played the leading role in the development of Glisser Elements. Sammy sets the technical direction for a team of in-house engineers and other external resources, and is responsible for overall security and scalability across our platform.

Sammy has a Masters Degree in Computing Sciences from the Université de Valenciennes et du Hainault Cambresis in France, and has worked at start-ups in France, Belgium and the UK.

Meaghan joined in 2016 as the founding member of our team State-side. She started as Managing Director, US and is now Chief Revenue Officer heading up the global sales team. Her ability to grow teams and sales enables her to build strategic partnerships with multi-national organizations, with a key focus on improving how they communicate when they come together, be it virtual, in-person, or in between.

Vanessa is Chief Evangelist at Glisser, an award-winning tech platform powering unique company event experiences, anywhere. An experienced virtual event professional, Vanessa ensures that customers maximise their ROI from the Glisser platform.

Since 2010, Vanessa has held Managing Director positions at various events and digital community companies, spanning virtual, hybrid and in-person events. She is also on the Advisory Board of EventWell and is an Ambassador for the Positive Event Institute.

Having moved from buy-side of virtual and hybrid event technology to sell-side, she is uniquely positioned to bring meaningful customer insights and connections to Glisser, and to understand how to demystify the tech for customers to get going fast.

Vanessa runs both the Customer Success and also the Marketing function at Glisser, which constantly calls for her to draw upon her prior experience of executing virtual and hybrid events, and translate this into useful insights for the event sector, the vast majority of which has been thrown into the deep end of the event tech world due in 2020.

Gunnar is passionate about creating user experiences that are simple and valuable. At Glisser, he runs the product, engineering and operations team. Together, we deliver the Glisser product and platform. Our goal is to bring people together through our platform, and facilitate deeper engagements and interactions. We do that by enabling event customisation and extending event control to our partners and customers, all while we deliver operational excellence. In our world, Glisser just works, seamlessly and efficiently. And if we can put a smile on the faces of our customers, even better.

Steve LaPedis is the Vice President of Marketing for Glisser. Steve brings 20+ years of marketing experience in Business to Business high tech with the unique ability to align marketing programs and strategies with sales revenue goals and corporate initiatives. Steve’s aggressive, “never say no” personality, with the innate ability to solve complex multi-national and multi-departmental issues through leadership, creativity, motivation, experience and humor has helped companies such as Mercury Interactive, Wind River, Zyme and ClearMetal become acquired in over $5B worth of deals. Steve graduated with distinction from the University of California, Berkeley and holds a JD from Cornell Law School.

Rob has 30 years of business and financial experience, bringing wide ranging commercial insight to complement strong financial control. Rob has a BSc Honours in Civil Engineering from City University and is a chartered accountant ACA.

Bill is Glisser’s Board Chairman. As an advisor, board director and PE/venture leader, he has helped create billions of dollars of incremental enterprise value and tech-company revenues through the creation of breakout strategies and business models, and building award-winning products. Bill is a recipient of the Davos Technology Pioneer Award by the World Economic Forum.

David Hose is a member of Glisser’s board of directors. David started working in technology over 40 years ago as a software developer and has seen how software transforms our world. The right team with the right technology at the right time create solutions that we quickly find indispensable..

Glisser’s expertise digitizing physical events and the rapid adoption of virtual / hybrid events due to COVID-19 creates a tremendous opportunity to transform events and conferences.