Marketing Profs Feb

Your Guide to Events in 2022 – hosted by MarketingProfs and Glisser

Marketing Profs
On February 10 Vanessa Lovatt, chief evangelist at Glisser, will be joined by Liz Jordan, Senior Project Manager of Corporate Events at FIRST Solutions to present ‘The Marketers Essential Guide to Events in 2022’. Together they will discuss:

Why and how to contingency plan for success, from lead generation to brand positioning and product launches
Bespoke platforms Vs Off-The-Shelf - the pros and cons
Integrating event tech solutions with your martech stack
In-house and outsourced skills requirements - what’s now essential for your events success
How the Metaverse may impact the event evolution

Who should watch?
Senior marketing professionals from corporate enterprises such as pharma, professional services, financial services and technology industries who are responsible for delivering virtual & hybrid events.

Vanessa Lovatt

Chief Evangelist, Glisser

Vanessa runs both the Customer Success and also the Marketing function at Glisser, which constantly calls for her to draw upon her prior experience of executing virtual and hybrid events, and translate this into useful insights for the event sector, the vast majority of which has been thrown into the deep end of the event tech world.

Liz Jordan, CMP

Senior Project Manager, Corporate Events, FIRST Solutions

Liz is a highly skilled events professional with 10 years’ experience, from high fashion luxury events and product launches to non-profit conferences and galas. Liz now executes large scale client-facing events and conferences while guiding the marketing strategy as it applies to revenue-driving business units within the banking group.

Our Clients

Glisser is one of the only solutions I have seen that is truly user friendly – it’s simple, intuitive platform gave my attendees the very best experience for my virtual event. From on-boarding to live-event execution, the team at Glisser were phenomenal.

Claire Gardin

Resource Planning Manager

Clinical Education

Thank you Glisser – highly recommended for anybody that’s looking to make their events more engaging, more interactive, and just better. The team, as always, were super professional, really helpful, and helped everything work together with our other tech partners.

Nick Dugdale-Moore

Regional Director - Europe

UFI

Glisser provides stellar customer service and success management. The platforms engagement features have enabled Informa Connect to deliver strong interactive virtual customer experiences, and have successfully supported our acceleration into virtual event offerings