Market Research Report - Hybrid Events

Right Side Dots

Market Research Report - Hybrid Events

eBook - Hybrid Events



Right Side Dots





In May 2021 we conducted a survey on the challenges & opportunities of hybrid events.

This market research report summarizes the findings and provides an indication of how we might expect the industry to continue evolving in future. The results cover:

  • Hybrid event formats
  • Reasons for running them
  • Confidence levels
  • Personal impacts

With almost 80% of respondents having run, or currently planning to run, hybrid events this year, one thing is certain – virtual and hybrid events are here to stay.


Our Clients

Facebook Logo
Uber Logo
Informa Logo
Jack Morton Logo
Novartis Logo
Glisser is one of the only solutions I have seen that is truly user friendly – it’s simple, intuitive platform gave my attendees the very best experience for my virtual event. From on-boarding to live-event execution, the team at Glisser were phenomenal.
Claire Gardin
Claire Gardin
Resource Planning Manager
Clinical Education
Thank you Glisser – highly recommended for anybody that’s looking to make their events more engaging, more interactive, and just better. The team, as always, were super professional, really helpful, and helped everything work together with our other tech partners.
Nick Dugdale-Moore
Nick Dugdale-Moore
Regional Director - Europe
UFI
Glisser provides stellar customer service and success management. The platforms engagement features have enabled Informa Connect to deliver strong interactive virtual customer experiences, and have successfully supported our acceleration into virtual event offerings
Sarah Lock
Sarah Lock
Marketing Acceleration Director
Informa Connect

News & Updates

Hybrid Events Ignited
8 Lessons Learned From Actually Running a Hybrid Event

We just ran a fully fledged multi-hub hybrid event in New York, London and online. Here are 8 lessons learnt on this epic journey.

View Post
Glisser webinar
Achieving Marketing KPIs Through Hybrid & Virtual Events

Attend this webinar on 29th July as the expert panel discuss the best methods and measures to deliver successful virtual and hybrid events.

Register Now
Glisser Survey Report
Market Research Report – Hybrid Events

This market research report summarizes the findings of our recent survey on how planners really feel about hybrid events.

Download Report